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Snapchat Facts and Stats

17 in 10 young people are victims of cyberbullying (Ditch the Label)

1Number of “snaps” a day: 400 million (MacMillan)

132% of US teens (aged 13-17) use Snapchat on a mobile phone (Craig)

177% of college students use Snapchat daily (Shontell)

15% of all “selfies” sent on social media belong to Snapchat (Malukas)

12% of all college students say they use Snapchat to send “sexts” (Shontell)

19% of mobile owners reportedly use Snapchat (PEW)

118% of people who own an iPhone, have snapchat installed (PEW)

1The average number of snaps received per day is between 20-50 (Blodget)

1  In September 2014, 4.6 million Snapchat users had the usernames and personal info leaked onto the Internet (Hernandez)  





 

 

 

Sources

Blodget, Henry. (2013). Exclusive: How Snapchat Plans To Make Money.
http://www.businessinsider.com/how-snapchat-will-make-money-2013-11    Hernandez, Andrea. (2014)

Snapchat: The Myth of Online Privacy. Velocity Agency.
http://velocityagency.com/snapchat-myth-online-privacy

MacMillan, Douglas. (2013). Snapchat CEO Say 70% of User Are Women. The Wall Street Journal.
http://blogs.wsj.com/digits/2013/11/20/snapchat-ceo-says-70-of-users-are-women

Malukas, Mantas.  (2014). Selfie Infographic: “Selfiegraphic” Facts and Statistics. Tech Infographics.
http://techinfographics.com/selfie-infographic-selfiegraphic-facts-and-statistics

PEW Research Center. (2013). Photo and Video Sharing Grow Online.
http://www.pewinternet.org/files/old-media//Files/Reports/2013/PIP_Photos%20and%20videos%20online_102813.pdf

Shontell, Alyson. (2014). 77% of College Student Use Snapchat Every Day.
Smith, Craig. (2014). 17 Amazing Snapchat Statistics. Digital Marketing Ramblings