The Cyberbullying Conversation Every Parent Needs to Initiate

cyberbullyingThe cyberbullying-induced suicide of Massachusetts teen Phoebe Prince in March put cyberbullying back in the spotlight. Parents need to talk to their kids, not only about what to do if they are cyberbullied themselves but also how to stop it from happening to their peers and how to avoid becoming cyberbullies themselves.

Cyberbullying is any form of harassment, humiliation, or abuse that takes place using technology and Internet connectivity. It can, and often does, start with seemingly innocuous things like fowarding an embarrassing picture of a classmate or leaving an off-the-cuff mean comment on someone’s Facebook Wall. It can escalate to more serious offenses like impersonating someone else on the Internet or setting up a website designed to make fun of them.

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We are pleased to announce that Bark will be taking over where we leave off. The uKnowKids mission to protect digital kids will live on with Bark. Our team will be working closely with Bark’s team in the future, so that we can continue making the digital world a safer, better place for kids and their families. While we are disappointed we could not complete this mission independently, we are also pleased to hand the uKnowKids baton to Bark.
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